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Introducing the All-New Ford Fiesta

All-New Ford Fiesta Overview

A striking new image

All-New Fiesta has a look that’s ultra-modern, and ultra-stylish, yet feels reassuringly familiar: it’s the Fiesta enhanced. Flowing, sculpted lines shape the aerodynamic body. And there’s an air of refinement you’ll notice the moment you set eyes on it. From the sporty ST-Line and exclusive Titanium, to the luxurious Vignale, and adventurous Active: there’s sure to be a Fiesta that suits your image and tastes. 

Explore the unique style of each model below.

One car, many facets. Meet the Fiesta line-up

Whatever your practical needs and personal tastes. And whatever level of sportiness, style and luxury you’re after. You’ll find exactly what you’re looking for in All-New Fiesta. Zetec, Titanium, B&O PLAY Series, Vignale, ST-Line, Active… Every model offers something unique. But there’s one thing they all have in common: the most technologically advanced small car ever from Ford.

Fiesta Vignale. The image of refinement

Enter the Fiesta Vignale and become immersed within a world of contemporary luxury. An elegant Ford Vignale display screen welcomes you, while sumptuous quilted leather seats with unique hexagonal trim designs – creates a premium interior in the truest sense. Unique styling, distinctive front grille, 17" alloy wheels and B&O PLAY sound system all deliver. Discover the highest levels of design, quality and craftsmanship, epitomised in the Fiesta Vignale.

Fiesta ST-Line. A powerful presence

Get ready to dial up the energy and excitement with the Ford Performance and sports inspired ST-Line. From distinctive alloys, to striking body-styling kits and unique badging, the ST-Line rewards you everywhere you look, every time you take to the road. And with optional red-trimmed sports seats, you’ll be able to enjoy the drive from a position of command and comfort.

Step up to Fiesta Titanium

SYNC 3 Navigation with Voice Control and 8 colour touchscreen, 16" alloy wheels option, chrome waistline, leather steering wheel, handbrake and gear knob, ambient lighting… Titanium incorporates an enviable list of intelligent features and smart technologies, and a level of style that’s designed to impress. High specification, high quality, high standards: expect nothing less.

Fiesta ST. Coming in 2018

Taking everything we know and all of the features you love, All-New Fiesta ST delivers a more intense experience all round. 

It’s even more powerful and responsive. The handling is even more focussed and precise. And you can customise and personalise the car like never before.

The end result is a performance car engineered to put a smile on your face every time you take the wheel. So get ready to enjoy the ride. 

With All-New Ford Fiesta ST, there are many more features and technologies to enjoy.

Fiesta Active. Coming in 2018

Practicality, flexibility, utility, plus a heightened sense of adventure and a large measure of exhilaration: the Fiesta Active has it all. This is the first Fiesta crossover model ever. And Active in more ways than one, it’s a car that delivers rugged SUV-inspired styling, including raised ride-height, roof bars and additional cladding. Add true Fiesta driving dynamics for a hatchback experience like no other.

Relaxing and invigorating. Invaluable and intelligent

When smart technologies work effortlessly in your home, they should do the same in your car. That’s why All-New Fiesta is available with SYNC 3 to make life easier, B&O PLAY to make journeys more entertaining and an openable panorama roof to make every drive more enjoyable. Get ready to discover all this and more in a space that gives you all the comfort and convenience you could possibly want.

Enjoy the performance. Embrace the efficiency

Why should you have to choose between exhilarating performance and money-saving efficiency? In an All-New Fiesta you can have it all. A 1.0 litre Ford EcoBoost petrol engine puts a five times winner of International Engine of the Year at your command. Auto Start-Stop helps you save fuel, every time you stop at the lights. And sophisticated driving dynamics and precision handling deliver a rewarding, no compromise driving experience.

Now that’s clever

Technology should always have a purpose. And when you start your All-New Ford Fiesta, you bring to life a whole range of advanced features and systems. For example, Active Park Assist, Adaptive Cruise Control, Lane Keeping Aid, Traffic Sign Recognition… Get ready to experience technologies so smart and so useful you’ll wonder how you ever did without them.

Your safety and security a priority

The All-New Fiesta incorporates a series of advanced technologies designed to protect you, your passengers and your vehicle, in the event of an accident. Optional features include Pre-Collision Assistance & Distance Alert, Blind Spot Information System (BLIC) with Cross Traffic Alert and SYNC 3 with Emergency Assistance.

Stress-free parking and pulling out

Parking can be a real hassle. But not in your new Fiesta. That’s because Active Park Assist uses a combination of different technologies to do more than steer you into parking spots. With Park Out Assist it helps you pull out of them, too. The Parallel and Perpendicular Parking system can sense if there’s space for your car to fit, then reverse you in. And Side Parking Aid also warns you if there are any lateral obstructions.

Cruise control that can adapt automatically

With Adaptive Cruise Control technology, you choose the speed you want to drive at and the system will maintain it. If the built-in RADAR sensor detects a vehicle ahead, it will slow your Fiesta to maintain a pre-set distance. Once the road in front is clear, the system will accelerate back to your chosen speed.

An advanced system to help you stay in your lane

A Lane Keeping System uses a forward-looking camera to detect if you’re unintentionally drifting out of lane. Lane Keeping Alert then warns you by vibrating the steering wheel and displaying a visual warning. If you're slow to react or don’t respond, Lane Keeping Aid can provide steering torque assistance to help guide you safely back into the right lane. The technology is designed for multi-lane roads (like motorways), so will automatically deactivate at speeds below 43mph (65 km/h) or can be turned off manually.

Sees the road signs you might miss

Whether the signs are at the side of the road or above it, permanent or temporary, Traffic Sign Recognition can identify them. An icon of that speed or a no-overtaking sign appears on the instrument cluster and changes every time you enter a new limit.

More power. More efficiency. More enjoyment

The revolutionary 1.0 litre 3-cylinder Ford EcocoBoost petrol engine gives you all the power you’d expect from a conventional 1.6 engine, but achieves better fuel economy and CO2 emissions as low as 98 g/km. Win, win. You can also choose a 1.1 litre TiVCT engine that gives you up to 85 PS to play with whilst keeping emissions down to just 101 g/km.

Diesel power

Prefer diesel? Then go for the 1.5 litre TDCi engine that delivers a rewarding 85 PS and achieves a money-saving economy of 88.3 mpg (combined)  with CO2 emissions as low as 82 g/km for the 3-door and 85.6 mpg (combined) with CO2 emissions of just 84 g/km for the 5-door. If you want even more power plus efficiency, a 120 PS engine gives you 88.3 mpg (combined) and CO2 emissions of 89 g/km.

Efficiency at the press of a button

An ingenious feature of the new Ford Fiesta is its Eco Button. Press to turn it on and a series of systems and settings adjust to help you save fuel. For example, the rate of acceleration can be reduced, the idle speed can be lowered and the fan speed of the climate control can be lowered. Combined, all these little things can make a big difference.

Your favourite music, as it’s meant to be heard

Whatever your taste in music, it deserves to sound as the artist intended. And that’s exactly what you can expect in your new Fiesta. Why? Because it’s available with B&O PLAY. This premium level 675-watt audio system delivers a rich, powerful sound via a 10-speaker, woofer and subwoofer inclusive set-up. And this advanced technology has been specifically designed, developed and fine-tuned for the Fiesta by B&O PLAY’s specialist acousticians. So turn it up and enjoy your favourite bands and songs in the concert hall that is your car’s cabin.

Seamless technology you can control with your voice

Ford SYNC 3 is a state-of-the-art system that enables you to stay connected and control your phone, music and navigation system with intuitive voice commands, or an 8” colour touchscreen. It connects to Apple CarPlay and Android Auto too, and with Applink, you can access some of your favourite smartphone apps, including Spotify. Live Traffic can also help you avoid the jams. And you can even call up a list of local restaurants just by saying “I’m hungry”, or access the Michelin Guide to help you choose and book places to eat.

 A large paronama roof for a lighter, airier feel

Unlike most small cars its size, this Fiesta comes with the option of a luxurious two-part, glass panorama roof. This either tilts open, or slides back over the rear roof section to create a light and airy interior. Whilst the roof allows natural light to flood in, solar reflective glass keeps you cool and protects you from UV rays. An electrically operated roof blind also enables you to cover or reveal the roof at the press of a button.

A car that helps brake for you

Collisions in stop-start, slow moving traffic happen all-too frequently. The innovative Pre-Collision Assistance helps drivers avoid a collision in slow-moving traffic or at speeds up to 30mph. It does this by continually measuring the distance to the vehicle in front when it is within a near range. If the system detects the vehicle in front has unexpectedly reduced speed, it automatically applies the brakes.

Airbags to shield you from all angles

In addition to the driver and passenger front airbags, side airbags provide thorax protection and are designed to direct the occupant away from the impact area. They’re also able to raise the arm of the occupant providing better space between them and the intruding structure. Curtain airbags provide maximum coverage and headrests offer protection from whiplash. With front and rear seatbelt pre-tensioners and load limiters, plus seatbelt minders, Fiesta helps puts your safety first.

High level security

A Thatcham Category 1 security system is standard on Zetec series and above and includes a perimeter alarm and double deadlocks. With double deadlocks a door cannot be opened from the inside, even if attempted entry has been made by breaking a side window. To activate double deadlocking, all you have to do is press the ‘lock’ button on the key fob twice.

The Ford Fiesta has come along way

Watch 40 years of Ford Fiesta.

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